Privacy Policy
Last Updated: 17th March 2026
At Lateral Economics, we are committed to protecting your privacy and managing personal information transparently. This Privacy Policy outlines how data is handled when you visit our website, in accordance with the Australian Privacy Principles (APPs) under the Privacy Act 1988 (Cth).
1. The Information Collected
Lateral Economics, as a company, does not directly collect personal contact information through this website. The types of data associated with your visit include:
Newsletter Subscriptions: Our website features an embedded subscription form for the personal Substack newsletter of our CEO, Nicholas Gruen. If you choose to subscribe, your name and email address are collected and managed directly by Substack for that specific publication. Lateral Economics does not collect, store, or manage this subscriber information.
Website Analytics and Cookies: We use Squarespace Analytics, Google Analytics, and cookies to collect non-personally identifiable data about your visit. This includes your IP address, browser type, device information, pages visited, and how you interact with our site. We do not collect any sensitive personal information.
2. How Information is Collected
Information is gathered in two main ways when you use our site:
Voluntary Submission: When you voluntarily enter your details into the embedded Substack form to subscribe to Nicholas Gruen's newsletter.
Automatically: When you browse our website, analytics tools and cookies automatically gather standard usage data to help us understand our website traffic.
3. Purpose of Collection
We do not sell products on our site, process payments, or collect financial details. Data associated with this website is used for the following specific purposes:
Communications: Information submitted via the Substack embed is used solely by the publisher of that newsletter to send you requested publications and updates.
Website Improvement: To analyse website traffic, understand user behaviour, and improve the functionality and content of the Lateral Economics website.
4. Third-Party Service Providers
We do not sell, rent, or trade your personal information. Data is only processed by trusted third-party service providers who assist in operating the website and its features, specifically:
Substack: The independent platform that collects, stores, and processes your contact information if you use the embedded form to subscribe to Nicholas Gruen's newsletter.
Squarespace: Our website hosting platform, which provides built-in site analytics.
Google Analytics: A service that helps us understand how visitors engage with our site.
5. Overseas Data Disclosure
Because this website utilises international service providers like Substack, Squarespace, and Google, data collected through your visit is stored and processed on secure servers located overseas, primarily in the United States. By using our website and interacting with its features, you consent to this overseas storage and processing.
6. Security
We rely on the robust security measures provided by our hosting platform, Squarespace, to safeguard the analytics data collected through our site, and on Substack to protect any subscriber data submitted through their embedded form.
7. Accessing and Correcting Your Information
If you wish to access, correct, or delete the personal information you provided to subscribe to the newsletter, you can manage your preferences directly through your Substack account or by clicking the "unsubscribe" link located at the bottom of any email you receive from that publication.
8. Contact Us
If you have any questions about this Privacy Policy or want to make a privacy complaint regarding the Lateral Economics website, please contact us at:
Email: ngruen@gmail.com
If you make a complaint, we will investigate the issue and respond to you within a reasonable timeframe. For inquiries specifically regarding the handling of newsletter subscriber data, please consult Substack’s Privacy Policy.